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2023: launching our VR action sports game designed to induce Flow in the player.
Whether it’s a simple Snapchat filter or a fully interactive virtual reality training tool, we use the technology in your pocket or in your home to educate, train and immerse you in new experiences that push the boundaries of narrative and play. VR is known as the ‘empathy machine’ for its ability to place the user at the centre of the story. The AR app, ‘Clean A/R’, was conceived by our Creative Director to educate mobile phone users on the pollution in their area - it won the Unity for Humanity award.
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